Title
Category
Hospitality
Client
Year
Overview
A cinematic campaign film shaped from Avila Beach Hotel’s existing footage to create a more cohesive sense of place and experience.
The Brief
Avila Beach Hotel had an existing library of footage showcasing the property, beachfront setting and guest experience. The aim was to shape that material into a polished campaign film that felt less like a collection of hotel shots and more like an invitation to experience the destination.
The Approach
Working entirely from supplied footage, LuMi developed the film through editorial storytelling, pacing, music, sound design and colour. The edit was built around the feeling of staying at Avila, moving between the hotel, coastline, lifestyle moments and surrounding environment to create a stronger sense of place.
Deliverables
Campaign Film · Creative Edit · Music & Sound Design · Colour Finishing · Post Production
Credits
Creative Direction / Edit
Post Production
Footage





